Showing posts with label what is pay per click. Show all posts
Showing posts with label what is pay per click. Show all posts

Wednesday, 20 May 2015

Top 5 Tips for Winning Twitter Marketing in 2015

IIt’s 2015, and like us, the human being, twitter also changes as the times pass by. But thanks to its user-friendly features that get advanced every year, Twitter remains one of the strong platforms for establishing your business, growing audience in digital marketing company in kolkata and making significant connections –all essential for a winning digital marketing solution. 





Hopefully, your digital marketing strategies are strong, fresh and friendly. But by any chance if these happen to be the opposite, here you’ll have 5 expert tips that will surely help you to rock this year’s Twitter marketing.

Walk along the Basics:

According to the digital marketing exerts, there are 3 basic rules to make Twitter marketing thriving:

•Always pin a tweet on the top of your twitter profile page. This must be the first page to notice whenever the user visits your page.

•Regularly tweet if you want your free product to allure the people into signing up for your mailing list.

•Don’t ever use the Twitter validation system; this way you will lose a good amount of audience who tend to skip this step.

Establish Relationships:
One particular way to use Twitter is to make relationships with influencers of Twitter. They have numerous followers; they tweet often and are very committed to the social network. Ultimately they will notice you and appreciate you as one of their supporters and they will be familiar with you for their own interest.

Twitter Chats:

Twitter chats are best for locating dynamic Twitter friends who will improve your interactions. You can also use twitter chats to create better content for your blogs. Chats are helpful to study people on certain industry trends.

Smart Use of Hashtags:

Hashtags must be used following effective strategies, using them excessively can ruin your marketing. Make sure to use trending and high traffic hashtags. You can also tag or include certain brand o celebrity to put target on a broader audience. However, use of more than two hashtags seems like spam.

Impactful Visual Contents:

Since 2014, Twitter has enhanced photos in channels. To attract your followers into clicking on the content link in the tweet you can make small infographics where they get to know more about the topic. Also to make you easily identifiable apply the identical image for all of your social media platforms.
If used properly, Twitter can be a great platform to promote your own brand and a trusted Digital Marketing Company in Kolkata uses the best techniques for effective Twitter Marketing.

Saturday, 16 November 2013

How PPC Makes You A Smart Digital Marketer !!




For long it has been known that marketing is an art. It has no fixed rules, no fixed paths and no fixed channel, all that it understands is effective results. Today digital marketing has become an indispensable tool for online promotion whereby business enterprises are able to generate quality traffic and customers. However, conducting an effective Digital Marketing Strategy is not a cup of tea for all.

Digital marketing has various dimensions including paid sections where a digital marketer has to incur expenses for obtaining effective results. Proper market study and in-depth analysis will allow a digital marketer to frame a vivid strategy which will include both, paid and unpaid mechanisms to achieve desired results.  Google’s PPC (Pay Per Click) management system is among one of the best paid mechanisms that guarantees effective results for a business. However, only a smart digital marketer is able to make the most of it as there are various complexities which one should necessarily understand before starting the PPC campaign.
 
Adwords PPC Management
AdWords Management- AdWords management is an important part of PPC that controls the publication of advertisements. The function allows the users to set up their budget, link it to particular type of searches, determine the number of advertisements to be displayed on per day basis and much more. AdWords Management can be regarded as the bloodline of PPC management which ensures its effectiveness through various set of actions.